BERT (Bidirectional Encoder Representations from Transformers)?

Stephen M. Walker II · Co-Founder / CEO

What is BERT (Bidirectional Encoder Representations from Transformers)?

BERT, short for Bidirectional Encoder Representations from Transformers, is a language model based on the transformer architecture that has shown significant improvement over previous state-of-the-art models. It was introduced in October 2018 by researchers at Google AI Language. BERT is designed to help computers understand the meaning of ambiguous language in text by using deep learning techniques.

Key features of BERT include:

  • Training Strategies — BERT uses two training strategies, one of which is Masked Language Modeling (MLM). In this process, 15% of the words in each sequence are replaced with a [MASK] token, and the model attempts to predict the original value of the masked words based on the context provided by the other, non-masked, words in the sequence.

  • Fine-tuning — BERT can be fine-tuned with fewer resources on smaller datasets to optimize its performance for specific tasks.

  • Applications — BERT is used for a wide variety of language tasks, such as sentiment analysis, named entity recognition, and question answering tasks.

BERT has been used at Google to optimize the interpretation of user search queries. It has also been used in various other applications, such as topic modeling techniques like BERTopic, which uses BERT embeddings and a class-based TF-IDF to create easily interpretable topics while keeping important words in the topic descriptions.

How does BERT work?

BERT works by analyzing words in relation to all the other words in a sentence, rather than one-by-one in order. This bidirectional attention allows it to understand the full context of a sentence, which helps it figure out the specific meaning of each word based on what comes before and after it.

BERT's structure is an encoder architecture, mapping an input sequence to a sequence of continuous representations. Unlike previous models like Recurrent Neural Networks (RNNs) and Convolutional Neural Networks (CNNs), it doesn't rely on recurrence or convolutions.

A key component of BERT is the self-attention mechanism, which relates different positions of a single sequence to compute a representation of the sequence. This mechanism allows the model to focus on different parts of the input sequence, emphasizing certain parts while de-emphasizing others.

In the self-attention mechanism, each word in the input sequence is compared with every other word to compute a score. These scores weight the contribution of each word to the output of the self-attention layer, allowing the model to capture the context of each word in relation to all other words in the sequence.

BERT also employs positional encoding to provide the model with information about the position of each word in the sequence, as word order can change the meaning.

BERT has been widely adopted in Natural Language Processing (NLP), driving significant advances in tasks such as sentiment analysis, question answering, and named entity recognition. Transformer architectures inspired by BERT have been applied in other fields, but BERT itself is primarily used for NLP.

BERT's main advantage is its ability to process all elements of the input sequence in parallel, making it well-suited to modern machine learning hardware and allowing for faster training times compared to RNNs and CNNs. It also reduces the need for large labeled datasets by leveraging self-supervised pretraining.

However, training large BERT models can be expensive and time-consuming. Despite these challenges, BERT became a dominant model in NLP research after its 2018 release, spawning many variations and improvements; more recent large language models have since taken over as the state of the art for many generative tasks, but BERT-style encoders remain widely used for embedding and classification workloads.

What are some common applications for BERT?

BERT is primarily used for NLP tasks that benefit from contextual embeddings. Common applications include:

  • Text classification and sentiment analysis
  • Named entity recognition and sequence labeling
  • Question answering and reading comprehension
  • Semantic search and retrieval
  • Text similarity and clustering

BERT is typically fine-tuned on labeled data for these tasks after pretraining.

What are some challenges associated with BERT?

BERT drove major advances in natural language processing. However, it also comes with several challenges:

  • Computational Complexity — BERT can be computationally expensive due to its high demand for computational resources and memory. This can limit its scalability and efficiency, especially when dealing with large-scale data.

  • Overfitting — BERT can easily overfit to the training data, which can lead to poor generalization when dealing with new, unseen data. This issue becomes particularly pronounced when dealing with noisy, incomplete, or adversarial data.

  • Robustness Issues — BERT may struggle with robustness issues, particularly when dealing with adversarial data or data that deviates from the training distribution.

  • Carbon Footprint — Large-scale model training with BERT uses a lot of energy, which has an impact on the environment. This also creates a barrier where only well-funded organizations can afford the computational power to train these models, potentially leading to a monopolistic AI landscape.

  • Training Expense — The high computational demand during the pre-training phase can be a drawback to widespread implementation of BERT, especially for teams without access to large GPU or TPU clusters.

Despite these challenges, researchers and practitioners are developing various advances and innovations to address these issues. For instance, they are exploring different ways to reduce the size and complexity of BERT models, such as pruning, quantization, distillation, and sparsification. They are also experimenting with different variants and extensions of BERT models, such as recurrent, convolutional, hybrid, and multimodal BERT.

What are some current state-of-the-art BERT models?

There are many different BERT models available, each with its own advantages and disadvantages. Some of the most popular BERT models include the following:

  • BERT (Bidirectional Encoder Representations from Transformers) — BERT is a model designed to pre-train deep bidirectional representations by jointly conditioning on both left and right context in all layers. It has achieved state-of-the-art results on several NLP tasks, including question answering and named entity recognition.

  • RoBERTa — RoBERTa is a robustly optimized BERT pretraining approach. It was developed by Facebook AI and the University of Washington researchers who analyzed the training of Google's BERT model and identified several changes to the training procedure that enhance its performance.

  • DistilBERT — This is a smaller, faster, cheaper and lighter version of BERT. It is trained using knowledge distillation, a technique to compress larger models into smaller ones.

  • ALBERT — ALBERT (A Lite BERT) is a version of BERT that reduces model size (but not the computational time) by sharing parameters across layers. It also introduces a self-supervised loss for sentence order prediction.

  • SpanBERT — SpanBERT improves BERT by pre-training on a new objective that is designed to better represent and predict spans of text. It has shown significant improvements on various tasks.

These models were instrumental in advancing NLP and remain in use today as the foundation for many production applications, particularly for embedding, classification, and retrieval tasks. Training them can still be challenging due to significant computational resource requirements and training instability. While newer large language models have since surpassed BERT-family models on many generative benchmarks, encoder-only architectures descended from BERT continue to power a large share of real-world NLP infrastructure.

What is BERT's impact on NLP?

At its core, BERT converts words into numeric vector representations, a process vital for machine learning models that operate on numbers rather than raw text. Its bidirectional nature enables it to understand the context of words in a query more precisely, which is useful for discerning user intent.

BERT has had a significant impact on various NLP tasks, including:

  1. Chatbots — BERT helps chatbots answer questions more accurately by understanding the context of the conversation.
  2. Email Predictions — BERT can predict text when writing an email, improving the efficiency of communication.
  3. Legal Contracts — BERT can quickly summarize long legal contracts, saving time and reducing the risk of misunderstanding.
  4. Sentiment Analysis — BERT can determine the sentiment of a text, such as identifying how positive or negative a movie review is.
  5. Topic Modeling — BERTopic, a topic modeling technique, uses BERT embeddings to create easily interpretable topics.
  6. Document Clustering — BERT can create a vector representation of documents for clustering.

BERT was also instrumental in improving search engine algorithms: at its 2019 rollout, Google reported that BERT helped it better understand roughly 10% of English-language search queries in the US.

Despite its contributions, BERT is not without limitations. Its large size can be a disadvantage when training on limited data or hardware. Adaptations such as RoBERTa (Facebook AI) and MT-DNN (Microsoft) were developed to address these limitations and improve on BERT's original capabilities.

What are BERT's limitations?

BERT's fixed input limit of 512 tokens constrains its use on long documents, requiring workarounds like chunking or truncation for longer text. This limitation, along with BERT's training and inference costs, motivated later encoder architectures and alternative pretraining objectives, such as XLNet's permutation-based approach, which outperformed BERT on several benchmarks. BERT nonetheless remains a foundational reference point for encoder-based NLP models.

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